Social media reach can change overnight, but your email list is yours. I help small businesses set up email marketing, write friendly, useful emails and keep in touch with customers without being pushy.
A simple email system you can keep running, explained in plain language.
I'm newer to email marketing than to SEO, so I start with small, simple setups and build up as your list grows.
I set up a beginner-friendly email platform (such as Mailchimp, Brevo or MailerLite), add your branding and prepare your sending details.
A clear sign-up form on your website, with a small free offer if it makes sense, such as a guide, checklist or discount.
A short automatic welcome email that introduces your business and tells new subscribers what to expect.
Monthly or fortnightly emails with your news, offers and helpful tips. I use AI tools to draft faster and edit everything by hand.
Basic groups, such as new customers and enquiries, so people get messages that fit them.
A plain-language summary of clicks, unsubscribes and what to improve next. I can also link results to your Google Analytics.
Say hello, share your story and point to your best pages or services.
Seasonal deals, new services and limited-time discounts.
Short advice your customers find useful, which builds trust over time.
Appointment, renewal or follow-up reminders for returning customers.
We discuss your customers, your goals and what kind of emails fit your business.
I set up the platform, sign-up form and welcome email, and test everything before it goes live.
I write your emails in your brand's voice. You approve each one before it's sent.
We look at what people clicked and what they ignored, and improve the next email.
Request a free consultation. We'll talk about your business and see whether email marketing is a good next step, with no pressure to buy.
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